How to Launch a Fundraising Campaign on OnlyFounders
Once your startup is live in the OnlyFounders Marketplace, the next step is raising capital through a structured, milestone-based campaign.
This guide walks you through each step of the campaign creation process, designed for founders who want to raise funds with proof and credibility.
Why Campaigns Matter
Fundraising campaigns on OnlyFounders are structured for trust and accountability. They are:
• Milestone-driven
• Transparent by design
• Aligned with proof of progress
You raise funds by proving what you have achieved. Capital is unlocked only as milestones are completed, ensuring that investors see real traction before contributing more.
Important Campaign Rules
• Only founders can create campaigns
• Each campaign is directly linked to a verified startup listing
• You can run only one campaign at a time
• Campaigns and startup listings cannot be edited after launch
• Changing your startup stage during campaign setup will also update your public startup profile
Step 1: Campaign Overview
Your campaign overview is automatically populated from your startup listing to ensure consistency. This includes:
• Startup name
• Tagline
• Category
• Logo
• All external URLs
You may update the campaign banner image. All other fields are locked and synced from your existing listing.
Confirming Your Startup Stage
You will be asked to confirm or update your startup stage. This will determine:
• The type and number of predefined milestones
• How the fundraising structure is presented
• The expectations for delivery and capital release
The selected stage will be reflected in both your campaign and your startup profile.
Step 2: Funding and Deal Terms
This section captures all funding-related inputs and sets the structure of your raise.
Provide the following:
• Target fundraising amount
• Receiving wallet address
• Currency accepted (such as USDC or ETH)
• Valuation details, including fully diluted valuation and initial market cap
• Vesting terms, if tokens are involved
• Funding deadline (maximum duration is 30 days)
Deal Details
You will also define the key information for the deal:
• Header image for your pitch page
• Deal name or round title
• Deal round category (Seed, Pre-Seed, Series A, etc.)
• Token price (auto-fetched if already provided in your startup listing)
Step 3: Add Investor FAQs
This step allows you to address common questions before investors reach out.
You must add at least 1 FAQ and can include up to 5.
For each entry, include:
• A question
• A clear and direct answer
Common topics include fund usage, what happens if milestones are missed, or team track record.
Answering these upfront builds investor confidence and reduces friction.
Step 4: Define Milestones
This is the foundation of your proof-based funding model.
You will see 4 default milestones aligned to your startup stage.
You must add a minimum of 2 custom milestones. You may include up to 10 in total.
Within each milestone:
• Add 2 to 4 specific tasks that describe what will be completed
• Tasks must be clear, achievable, and aligned with the funding timeline
All milestones will be manually reviewed by the OnlyFounders team. Funds are released only after milestone completion is verified.
Final Submission and Review Once all 4 steps are complete: • Your campaign is submitted to the OnlyFounders team
• After review and approval, it is published on the Campaigns page
• Verified investors can discover your listing, review your roadmap, and choose to fund your project
What Sets OnlyFounders Campaigns Apart
• Proof-first funding structure
• Milestones linked directly to progress
• Controlled fund distribution
• High-trust interaction model for founders and investors
Ready to Launch?
If your startup is listed and verified, you are ready to raise capital.
Go to the Campaigns tab
Click Create Campaign
Complete the 4 steps and submit for review
Your fundraising journey begins with one milestone. Start building it now.
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